2017 turned out to be a smashing year for the Japanese manufacturer as it sold more than 57 lakh units in the last calendar year
Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) has reached yet another milestone. The company recently announced that it has surpassed the 5 million sales mark in just one calendar year. In 2017, the company sold a total of 57,94,893 units. Compared to last year, this is a rise of 20 per cent. According to the company, the month of December alone saw sales rise by 77 per cent, translating to 3,63,226 units being sold in just one month!
Commenting on the occasion, Yadvinder Singh Guleria, Senior Vice President - Sales & Marketing, Honda Motorcycle & Scooter India, said, “Looking back, 2017 was the year of disruption for the industry. Accelerated customer buying shift within segments saw scooters becoming popular in the traditionally motorcycle dominated states too."
He further added, "New capacity expansion, 3 new product launches and increased network penetration in tier II and tier III markets resulted in Honda successfully breaching the 5 million sales mark for the first time in 2017. We thank all our customers for choosing a Honda, with the promise that we will keep innovating ahead of their expectations. Moving ahead, we are confident of meeting our target of 6.0 million unit sales in 2017-18.”
It is no hidden fact that majority of the contribution here comes from the immensely popular Honda Activa. Ever since its debut, the Activa has been the go-to scooter for every average Indian family. Not surprisingly, this has made the scooter the best-selling two-wheeler in India. According to the company, one Activa is sold every nine seconds!
Along with the scooter, the Honda CB Hornet 160R and the Honda CB Shine bikes have also been very popular among two-wheeler buyers in India. The Japanese manufacturer recently debuted an all-new 125cc scooter this year, the Honda Grazia. So far, it too has been received well with over 15,000 units sold in just 21 days of its launch. We expect Honda to continue this positive momentum in 2018 as well. What we also expect is a new motorcycle to be launched at the 2018 Auto Expo along with a few more interesting products being showcased.